Bringing global design and inspiration home

From fashion and jewellery to interiors and lifestyle, AWR Lifestyle curates, licenses, and distributes standout international brands that bring global style to the region.


For more than a decade, we’ve been shaping how people express themselves — through carefully selected collections that combine creativity, quality, and a distinctive point of view.


Our portfolio blends heritage names with emerging designers, connecting global craftsmanship with local taste — and always with an eye on what’s next.


Discover the brands in our portfolio.

The UAE’s home for design and gifting. Maison 7 is an eclectic concept that merges fashion, interiors, and accessories into one curated experience — now evolved into a beloved e-commerce destination.

Since the mid-1980s, American Rag has captured the effortless cool of Los Angeles style. Today, the all-American look has a home across three UAE locations.

Timeless Italian style meets Dubai glamour. We’re proud to bring the Milanese jeweller’s artistry and contemporary spirit to the region at Dubai Mall.

The UAE’s home for design and gifting. Maison 7 is an eclectic concept that merges fashion, interiors, and accessories into one curated experience — now evolved into a beloved e-commerce destination.

Since the mid-1980s, American Rag has captured the effortless cool of Los Angeles style. Today, the all-American look has a home across three UAE locations.

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Exclusive wholesale distribution brands

170

Brands sold at three American Rag stores

Curated for living beautifully

Diverse, dynamic brands
Quality first and last
Sustainably inspired
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We partner with labels that bring originality, integrity, and international appeal — from established luxury houses to boutique creators redefining what it means to live well.

Expressions of life



At AWR Lifestyle, we believe style is more than appearance — it’s expression, imagination, and identity.  By bringing global design home, we’re creating spaces and experiences that celebrate creativity, individuality, and the joy of living beautifully.

Other industries

From logistics to lighting, packaging to agritech, our diverse businesses are united by a single purpose: to create value, enable progress, and enrich everyday life.